King Arthur ruled over Camelot, bringing it security and prosperity. How? By utilizing his best people - the knights of the roundtable - to get the job done. King Arthur didn't manage each and every farmer, blacksmith, and soldier individually. That would have been impossible- and possibly insane. King Arthur had a strong middle management team that executed his vision.
Savvy consumers are moving away from single-use products - and so are savvy businesses. After all, the easiest way to ensure customer retention is to build it into your business model. So how are they doing it? With the subscription model.
Gone are the days when subscriptions were only associated with newspapers and magazines. In 2018, 29% of the value of the top 100 brands is in subscriptions - up from 18% in 2009. If you shop via Amazon Prime, watch TV through Netflix, cook using Blue Apron and pay for an annual Microsoft Office license, you're buying into the subscription economy.
So why are subscriptions so great, and why should you build them into your business?
What is a Fractional COO?
A fractional COO is a Chief Operating Officer (COO) that an organization brings on a part-time basis or as-needed basis.
They are there to provide guidance, expertise, and executive-level leadership to help businesses and organizations avoid roadblocks in their business model and ensure they are on the right strategic and operational track for maximum growth.
Fractional COO’s offer these services at a fraction of the cost of a full-time COO, which makes them an attractive success tool for smaller to medium-sized companies and organizations that are just starting out and don’t yet have the budget for a full-time COO.
Employee health and wellbeing is critical to your business. But where corporate wellness initiatives began with efforts such as quitting smoking or weight loss, they've since shifted to something that affects all employees: the environment that they work in.
Strategic thinking involves looking at how today will inform tomorrow - and making decisions accordingly. Where conventional thinking is reactive, short-term and cautious, strategic thinking is all about looking for and anticipating new ideas, opportunities and plans.