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6 Digital Marketing Trends to Strengthen Your Brand

Posted by StellaPop on Jun 18, 2021 6:45:00 AM

It’s no secret that businesses need to optimize their digital efforts in order to remain relevant and competitive. This means having a mobile-first web strategy, and strong SEO should be second nature by now — allowing you to focus on the next wave of tech trends.

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Topics: Marketing, Technology, Digital Marketing

Data Privacy Compliance is a Step Your Business Can't Skip

Posted by StellaPop on Oct 23, 2020 10:56:23 AM

We all know that 2020 has brought an onslaught of shifts that we now have to navigate in both our personal and professional aims. Data Privacy isn't a new conversation but is one that Covid-19 has most definitely affected.

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Topics: Marketing, Technology, Digital Marketing

Hey Alexa: How Do I Maximize My Voice Search Results?

Posted by StellaPop on Jul 11, 2019 8:15:00 AM

Hey, Alexa/Siri/Google/Allegra/WhateverYourName Is! How do I get you to find my content?

AI assistants and smart speakers are growing rapidly in popularity. Currently, at least one in six Americans are using a smart speaker, and it's estimated that about 8 billion voice assistants will be in use by 2023. This means that people are starting to replace their traditional internet searches with voice search. In fact, Gartner predicts that 30% of web browsing sessions will be done without a screen by 2020.

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Topics: Technology, Digital Marketing


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