Let's say you just crafted a perfect email to your customers. It's clever, exciting, and beautifully designed. But what if that email doesn't get delivered to 50 percent of your list? That's frustrating, to say the least.
But how could that happen? It could be that your email sender reputation isn't up to snuff. Let's explore the factors that can impact your email delivery rate and how to boost your chances to get those important messages into inboxes.